Bad Customer Service Is Ruining Shoppers’ Lives

☞ | View the text of this post. Exclusively available to ASQ Members.

By Jacqueline Renfrow

Poor customer service detracts from a shopper’s quality of life. According to a new survey from Oracle Communications, 68% of consumers are fed up with poor customer service and they would buy more from brands if they upped the customer service experience.

In fact, most consumers said that connecting immediately to an associate, interacting via digital channels or receiving personalized service would improve their overall experience.

While the team at Oracle Communications was